ANYWHERE BRANDS LLC

Hot Wheels Bigfoot: A Monster Truck Legacy Revived by Anywhere Brands LLC

Madison, NJ – October 26, 2023 – Remember those epic monster truck rallies? The roar of the engines, the flying dirt, and Bigfoot – the original, iconic monster truck that started it all? Well, get ready to relive those memories – and introduce a new generation – because Anywhere Brands LLC is bringing the legend back to life with a thrilling new line of Hot Wheels Bigfoot die-cast vehicles and playsets. Anywhere Brands LLC, based right here in Madison, NJ, is a leading innovator in collectibles, toys, and licensed merchandise. We're all about tapping into nostalgia and bringing beloved brands to life for fans young and old. And frankly, when it comes to monster trucks, nothing is more iconic than Bigfoot. “We recognized there was a huge appetite for Bigfoot collectibles, especially amongst those who grew up with it,” says a spokesperson for Anywhere Brands LLC. “But we also wanted to create something that would appeal to a new generation of monster truck enthusiasts. Hot Wheels was the perfect partner to do that.” What Makes This Bigfoot Line Special? This isn’t just slapping a Bigfoot logo onto a regular Hot Wheels truck. Anywhere Brands LLC and Mattel have collaborated to create a truly authentic line of Hot Wheels Bigfoots. These aren’t just toys, they’re miniature replicas of the real Bigfoot trucks that dominated the monster truck circuit. Here’s the scoop on what you can expect: Authentic Replicas: The vehicles are meticulously crafted to mirror the most famous Bigfoot trucks throughout history. We're talking about the original 1979 Bigfoot, the legendary Bigfoot #5 with its distinctive purple paint job, and even newer iterations like Bigfoot #18. The detail is amazing – from the tire treads to the roll cages. Multiple Scales & Finishes: The line features a range of scales, from standard 1:64 scale Hot Wheels to larger, more detailed 1:24 scale vehicles. You’ll find everything from basic die-cast models to premium, collectible versions with realistic rubber tires, detailed interiors, and collector cards. There are also special finishes, including chrome, matte black, and limited-edition paint schemes. Playsets to Fuel the Fun: It’s not just about collecting Bigfoot, it’s about playing with him! Anywhere Brands LLC has developed a series of playsets that let you recreate the thrill of a real monster truck rally. Think ramps, obstacles, crash zones, and even a miniature arena complete with cheering crowds. Focus on History: This line isn't just about cool trucks; it's about celebrating the history of monster truck racing. Each vehicle and playset includes information about the real-life Bigfoot truck it represents, providing a fun and educational experience for fans. We want kids (and adults!) to learn about the pioneers of the sport and the evolution of the iconic Bigfoot brand. Bigfoot: More Than Just a Truck For those who aren’t familiar, Bigfoot isn’t just a name; it’s a legend. Back in the 1970s, before monster trucks were a mainstream phenomenon, Bob Chandler had a vision. He took a 1974 Ford F-250 pickup truck and radically modified it, creating a towering, tire-shredding machine that quickly became a sensation. This wasn’t just about size; it was about performance. Chandler engineered Bigfoot to do things no other truck could – drive over obstacles, perform wheelies, and – most famously – crush cars. The crowds loved it. Bigfoot quickly became a symbol of American ingenuity and daring. It paved the way for the entire monster truck industry. And it continues to inspire fans today. What’s Driving the Demand? “We're seeing a huge surge in interest in vintage toys and collectibles,” explains a retail analyst familiar with the Hot Wheels market. “People are looking for things that remind them of their childhoods, and Bigfoot definitely hits that sweet spot. Plus, there’s a whole new generation discovering the excitement of monster trucks through events, videos, and now, these incredible Hot Wheels models.” The popularity of monster truck rallies continues to grow, providing a constant stream of new fans. Social media and YouTube are also playing a major role, with videos of Bigfoot’s most spectacular stunts racking up millions of views. Where to Find the Hot Wheels Bigfoot Line The Hot Wheels Bigfoot line is available now at major retailers including Walmart, Target, and Amazon, as well as specialty toy stores and online hobby shops. Expect to see a steady stream of new releases and limited-edition models throughout the year. Anywhere Brands LLC is also planning a series of events and promotions to celebrate the launch of the line, including online contests, giveaways, and appearances at monster truck rallies. More Than Just a Collectible, It's a Legacy. This collaboration between Anywhere Brands LLC and Mattel isn't just about creating cool toys. It's about preserving a piece of American automotive history and sharing the legend of Bigfoot with a new generation. It's about reigniting the passion for monster trucks and reminding everyone that sometimes, bigger is better. So, whether you’re a lifelong Bigfoot fan or a newcomer to the world of monster trucks, the Hot Wheels Bigfoot line is sure to get your engine revving. Get ready to crush some cars and experience the thrill of the legend! About Anywhere Brands LLC: Anywhere Brands LLC, located at 175 Park Ave., Madison, NJ, 07940-1123, United States, is a leading developer and marketer of collectible toys and licensed merchandise. With a focus on nostalgia and quality, Anywhere Brands LLC brings beloved brands to life for fans of all ages. Contact us at 508-480-1833.

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